Press Releases
The Green Mountain Horse Association Affiliates with Horsemen’s Yankee Pedlar

For Immediate Release –
For more information contact:
Scott Ziegler
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508-987-5886

The Green Mountain Horse Association Affiliates with Horsemen’s Yankee Pedlar

Oxford, MA (December 14, 2011) - The Green Mountain Horse Association (GMHA) has become an Affiliate organization of Horsemen’s Yankee Pedlar.
GMHA is a non-profit organization dedicated to the purpose of promoting and encouraging the raising, breeding, care and use of horses; providing facilities where its members may organize and carry out educational clinics and events for the training of horses and riders for trail, equestrian team trials and driving events, and developing and maintaining bridle trails in the state of Vermont since 1926.

Horsemen’s Yankee Pedlar affiliates receive editorial and advertising space in the magazine to report news and activities, helping affiliates serve/increase membership and promote their events. Affiliation also provides benefits for an organization’s members, which includes a subscription to the magazine and discounts on advertising.

Horsemen’s Yankee Pedlar, located in North Oxford, MA is an award winning publication that has been serving the Northeast equine community for over 50 years and has become the areas most trusted source for equine news on all breed and riding disciplines.
 
Horsemen’s Yankee Pedlar named Publisher of Everything Equine event program.

For Immediate Release –
For more information contact:
Scott Ziegler
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508-987-5886

Horsemen’s Yankee Pedlar named Publisher of Everything Equine event program.

Oxford, MA (December 14, 2011) - Champlain Valley Exposition has named Horsemen’s Yankee Pedlar as the publisher of their 2012 event program for the popular annual Everything Equine exposition.

The Everything Equine event attracts more than 5,000 visitors and over 100 exhibitors. The 2012 event will take place April 28-29 and includes demonstrations with equine experts, entertainment, equine art, a horse breed pavilion, and two days of exhibits of products and services for horse riders and owners.

The program book will list all of the activities, demonstrations, presenters, exhibitors, and additional information about the two-day event.

Horsemen’s Yankee Pedlar provides custom publishing services for organizations and businesses that need any combination of design, printing and advertising sales. For more information about advertising in the Everything Equine event program or other custom publishing opportunities please contact 508-987-5886.

Champlain Valley Exhibition is a non-profit organization with a mission to promote agriculture, education, commerce, and entertainment.

Horsemen’s Yankee Pedlar, located in North Oxford, MA is an award winning publication that has been serving the Northeast equine community for over 50 years and has become the areas most trusted source for equine news on all breed and riding disciplines.

 
Scott Ziegler joins MCC Magazines, LLC as publisher of the Horseman's Yankee Pedlar
March 7, 2011

MCC Magazines, LLC, announced today the hiring of Scott Ziegler as Publisher of The Horseman’s Yankee Pedlar based in North Oxford, MA.

Scott Ziegler has 25+ years of experience in publishing, sales and marketing both in print and digital media. Most recently Scott served as the Associate Publisher of Continental Airlines magazine and before that, as Advertising Director at Massachusetts Lawyers Weekly.

"I could not be more pleased to have Scott on board as Publisher at The Horseman’s Yankee Pedlar.” said Paul D. Smith, President of MCC Magazines, LLC. "His personal experience living and working in the New England area, and his diverse professional experience brings an exciting new chapter to the 50 year history of The Horseman’s Yankee Pedlar."

Scott resides in Framingham, MA with his wife and has two college age children. He spends his free time biking, kayaking and fishing and as a volunteer with the Big Brother program.

MCC Magazines, LLC, a division of Morris Communications Company, LLC, publishes ten magazines, three annual print publications and includes a book division and an interactive group.  Morris Communications Co., LLC, is a privately held media company with diversified holdings that include newspaper and magazine publishing, outdoor advertising, book publishing and distribution, visitor guide publishing, radio broadcasting and online services. For more information, visit www.morris.com.

 
New Western Horseman Book: Cow-Horse Confidence

Fort Worth, Texas. (October 5, 2010)--Western Horseman has released Cow-Horse Confidence: A Time-Honored Approach to Stockmanship by Martin Black with award-winning author Cynthia McFarland. A horseman and stockman in the Great Basin tradition, Black has conducted horsemanship, colt-starting, cattle-working and ranch-roping clinics in Europe, South America and Australia and throughout North America.

His understanding of the horse's mind and knowledge of how to achieve confident performance with minimum stress are seldom matched. Likewise, the depth of Black's cow savvy is such that he can teach a cow--or a herd--to load in a trailer in open country.

The intuitive clinician uses what a horse knows about rating herd mates, for example, to teach the horse to rate cattle. Black also appreciates that a horse speaks the language of flight zone and balance point, the two components required to move and direct cattle.

A successful rodeo, ranch rodeo, cow-horse, ranch-roping and camp-drafting competitor, Black also has worked with leading cutting, reining and racehorse trainers. Black could be called "the pro's pro," the horseman other trainers seek to help resolve a problem or get a young horse off to a good start. Cow-Horse Confidence gives an inside look at Black's time-honored techniques for working horses and cattle.

Cow-Horse Confidence, 8 ½ by 11 inches, 192 pages, $23.95, full-color photographs by Western Horseman Publisher Darrell Dodds and others. Review copies are available upon request.

About Western Horseman

Western Horseman, established in 1936, is a monthly magazine covering ranching, Western horsemanship, rodeo and equine events, and cowboy culture. The magazine is a member of the Morris Equine Group, which includes Barrel Horse News, Horseman's Yankee Pedlar, Quarter Horse News and HorseCity.com. The Morris Equine Group is owned by Morris Communications, a Georgia-based media company. Western Horseman books are distributed by Globe Pequot Press.

 
How Publishers Can Sell Products Across All Titles

FOR IMMEDIATE RELEASE
Jason Doyle, Director of Interactive Media
MCC Magazines, LLC
2112 Montgomery St.
Fort Worth, TX, 76107
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How Publishers Can Sell Products Across All Titles

 

Fort Worth, TX – November 6, 2009 – MCC Magazines has restructured its online shopping experience by building a new backend fulfillment system that manages all aspects of its product offerings. Each online magazine property can pick and choose from a combined database of products, which would include books, Audio CDs, Videos, eBooks, branded merchandise, stationary, products and digital publications. This new system allows any magazine title to sell any other title’s products, greatly increasing the exposure and ability to offer a broad range of products.

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